Privacy policy

At Luna Outdoors, your privacy is extremely important to us. This Privacy Policy explains how we collect, use, protect, and share your personal information when you visit our website or use our services. By accessing www.lunaoutdoors.com, you agree to the practices described below.

Please take a moment to read this policy carefully to understand your rights and how your data is handled.

1. Information We Collect

a) Information You Provide to Us

When you interact with Luna Outdoors (e.g., placing an order, subscribing, contacting support), you may voluntarily provide:

  • Contact information: name, shipping/billing address, email address, phone number
  • Payment information: credit/debit card details (processed securely by third-party providers, not stored by us)
  • Account information: usernames, passwords (encrypted)
  • Messages submitted through forms, surveys, or customer support enquiries

b) Information We Collect Automatically

We use cookies and tracking technologies to collect:

  • IP address and approximate location
  • Device details: browser type, device model, operating system
  • Browsing activity: pages visited, time spent, clicks, cart activity
  • Order and interaction history

This data helps us improve website functionality and user experience.

c) Information From Third Parties

We may receive anonymized or aggregated data from:

  • Payment processing services (e.g., Shopify Payments, PayPal)
  • Analytics providers (e.g., Google Analytics)
  • Marketing platforms (e.g., Klaviyo, Facebook Ads)

These third parties assist us in improving our store’s performance, safety, and marketing accuracy.

2. How We Use Your Information

Luna Outdoors uses your information to:

  • Process and fulfil orders
  • Provide order updates, shipping notifications, and customer service responses
  • Improve website performance and user experience
  • Recommend relevant products
  • Send promotional emails and updates (only with your consent)
  • Prevent fraud, ensure security, and comply with legal obligations

3. Cookies & Third-Party Data Sharing

Cookies

Cookies help us:

  • Keep items in your cart
  • Remember your login details
  • Understand website traffic and user behaviour
  • Personalise the shopping experience

Managing Cookies

You may manage or disable cookies through your browser settings.
However, disabling certain cookies may limit website functionality.

Third-Party Partners

We work with trusted partners who process data only to support our operations, such as:

  • Shopify – eCommerce platform and payment processing
  • Google Analytics – website traffic and behaviour analysis
  • Klaviyo – email marketing
  • Meta (Facebook/Instagram) Ads – advertising and retargeting
  • Shipping carriers – order fulfilment and delivery

These partners only access necessary data and operate under their own privacy policies.

4. Your Data Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you
  • Request corrections or updates
  • Request deletion of your data (when legally permitted)
  • Opt out of marketing communications
  • Request a copy of your data
  • Restrict or object to certain types of processing

To exercise these rights, contact us at:
📧 support@lunaoutdoors.com

We will respond within 30 days.

5. Data Retention & Security

We retain your personal data only as long as necessary to:

  • Operate our website
  • Fulfil orders
  • Meet legal and financial requirements

We use encryption, secure servers, and strict access controls to protect your data from unauthorized use or disclosure.

6. International Transfers

If you access our website from outside the United States, you understand that your information may be transferred to, stored in, and processed in the United States, in accordance with applicable laws and protections.

7. Updates to This Privacy Policy

We may update this Privacy Policy periodically.
When changes occur, we will revise the “Effective Date” at the top of this page.
Continued use of the site after changes means you accept the updated policy.

8. Contact Us

For privacy-related questions, data requests, or concerns, you can reach us at:

📧 Email: support@lunaoutdoors.com
📍 Address:
Kingdom Blueprint LLC
PO Box 1288
Queen Creek, Arizona 85142
United States

Thank you for trusting Luna Outdoors.
Your privacy and security are our priority.